Press releases
Record year to celebrate anniversary: Europa-Park breaks the 7 million visitor mark
The Europa-Park Resort has achieved a new record in its 2025 anniversary year. Fifty years after opening, Germany's largest theme park exceeded the seven million visitor mark for the first time. The record number underscores the strong demand, consolidates its position as a leading tourist destination in Germany and puts it well ahead of Cologne Cathedral and the Oktoberfest, both of which can be visited free of charge.
January 12, 2026
The Winter Season to celebrate the Anniversary Year
From 29 November 2025 to 18 January 2026 (except 24/25 December), Germany’s largest theme park will once again be transformed into a magical winter wonderland, with thick snowflakes and the delicious scent of Christmas cookies filling the air. The park will be decorated with 3,500 snow-covered fir trees from the region, glittering Christmas baubles, cosy campfires and winter decorations adorning the paths of the 17 European-themed areas to enchant visitors. Christmas shows promise impressive and atmospheric entertainment for young and old alike. The new Winterland themed area adds further highlights to the sparkling celebrations in this anniversary season.
November 27, 2025
Europa-Park named the world’s best theme park for the tenth time
On 6 September 2025, Europa-Park received the industry’s highest accolade, the ‘Golden Ticket Award’ for ‘Best Theme Park Worldwide’ for the tenth time. In its anniversary year, the family-owned company from Baden in Germany once again beat renowned competitors such as Walt Disney World and Universal Studios.
September 8, 2025
Ann-Kathrin Mack to become Managing Partner of Europa-Park
Ann-Kathrin Mack, daughter of Marianne and Roland Mack, has been appointed as an additional Managing Partner of Europa-Park. The 35-year-old architect, who has held a leading position in the company for nine years, is already responsible for the Mack Solutions/Construction Management division. In her new role as Managing Partner, she will additionally take on responsibility for the Marketing, Sales & Digital division.
March 17, 2025
Roland Mack and Michael Mack accorded with the highest honours
On 28. January 2025 at the Élysée Palace, French President Emmanuel Macron named Europa-Park founder Roland Mack ‘Officer de la Légion d’Honneur’ and Michael Mack, Managing Partner of Europa-Park and CEO of MACK One, ‘Knight de la Légion d’Honneur’. Only very few Germans have achieved this honour as yet. The Legion of Honour is the highest French honour.
January 29, 2025
Europa-Park founder Roland Mack celebrates his 75th birthday
The founder and owner of Europa-Park in Rust (Baden-Wurttemberg, Germany), Roland Mack is celebrating his 75th birthday on 12. October 2024. Roland Mack is considered one of Germany’s most successful, if unusual, family entrepreneurs.
October 7, 2024
Alpine Express ‘Enzian’ and ‘Tirol Log Flume’ return, while the ‘Yomi Adventure Trail’ awaits explorers
With the Alpine Express ‘Enzian’ and the ‘Tirol Log Flume’, two traditional classics return to the Austrian themed area with a brand new splendour. The charming family rollercoaster and the refreshing log boat ride wind through the impressive ‘Magical Valley of Diamonds’ and bring fun for all ages. The ‘Yomi Adventure Trail’ is completely new, an adventurous high-altitude trail with suspension bridges, plenty of climbing elements and two slides that take guests up the rocks that reach up to twelve metres in height to the ‘Gemstone Grotto’. ‘Alpenexpress Coastiality’ also has a new VR adventure waiting for you.
May 14, 2024
Dr. Auma Obama as a podcast guest on ‘The World Beyond – Michael Mack and his Emotioneers of Tomorrow’ from MACK One
On the English-language podcast ‘The World Beyond – Michael Mack and his Emotioneers of Tomorrow’, Managing Director of MACK One and Managing Partner of Europa-Park, Michael Mack looks at our world of the future every Friday alongside his Emotioneers. In the latest episode, Emotioneer Christina Rees, storyteller at MACK Magic, speaks with two high-profile guests: Dr. Auma Obama, sociologist and keynote speaker, and Roland Mack, owner of Europa-Park.
April 2, 2024
