YULLBE: Unique virtual reality experiences

Leaving the boundaries of reality behind

How about entering a completely new dimension and discovering experiences that are unimaginable in reality? YULLBE makes it possible!
Developed under the direction of Michael Mack, this virtual reality experience sets new standards in combining state-of-the-art technology with immersive storytelling.

Whether you are an agent on an action-packed mission, an explorer of strange new worlds or a shrunken character in the Miniatur Wunderland, YULLBE blurs the line between reality and fiction, taking VR experiences to a new level.

With YULLBE we have created a whole new dimension of virtual reality - an experience that connects people in a way that has never been possible before.
Michael Mack, Managing Partner, Europa-Park

A groundbreaking vision

The story of YULLBE began in 2020 with a clear vision: To create virtual reality experiences that go far beyond what has been possible before. Michael Mack, the visionary behind the project, took the lead and became the driving force behind the idea. The co-operation between MACK One and the multiple Oscar and Emmy award winning motion capture specialist VICON enabled the development of 'Full Body Tracking Free-Roaming VR Technology', making VR experiences more realistic than ever before.

The first adventure, Mission: Rulantica, which takes visitors on an incredible journey through the legendary water world of Europa-Park.
This initial spark marked the beginning of a success story that continues to this day, characterised by innovation and passion.

Immerse yourself in the world of Ed & Edda and experience the film adventure away from the cinema.
With YULLBE GO, children and adults alike can immerse themselves in new worlds and experience adventures.
Discover the Miniatur Wunderland with YULLBE – from Venice to the Grand Canyon.
The YULLBE experience The Great Adventure allows you to travel through time and discover mysterious worlds full of puzzles with DJ BoBo.
Immerse yourself in famous works of art and experience them up close with the YULLBE experience ARTiality - The Art of Abstraction.
Experience Ed & Edda GRAND PRIX – Mission Recharge with YULLBE.
A child equipped with the VR headset and hand trackers from YULLBE.
Experience Miniatur Wunderland - Walking in Wunderland with YULLBE GO.
The YULLBE experience The Great Adventure with DJ BoBo.
Experience ARTiality – The Art of Abstraction with YULLBE.

YULLBE worldwide

YULLBE not only inspires visitors at Europa-Park but can also be experienced at selected locations around the world. From the AIDA cruise ships, which offer state-of-the-art VR experiences on the high seas, to the Miniatur Wunderland Hamburg, where virtual reality meets a fascinating model world - YULLBE brings groundbreaking technology and interactive stories to unique locations.
New locations and co-operations continue to expand the experience and make YULLBE a global attraction.
Two YULLBE players equipped with VR headsets and hand trackers.
A happy family who has just enjoyed their VR experience at YULLBE.

Award-winning technology

The combination of free roaming, full-body tracking and interactive gameplay makes YULLBE a revolutionary VR experience. In 2021, YULLBE won the IAAPA Brass Ring Award for ‘Best New Virtual Reality Product’. The extraordinary design and visionary creation of the experience was also honoured with a 'Special Mention Award' at the German Design Award 2022.

The future
of virtual reality starts here

YULLBE redefines VR entertainment with cutting-edge technology, immersive storytelling and interactive challenges that go far beyond conventional VR experiences.
More about YULLBE