Psychology, corporate culture & family values
Alexia Mack combines entrepreneurial thinking with a deep understanding of people and organisations. With a master's degree in business psychology and training as a systemic coach, she brings valuable insights to the development of the MACK Group.
Her focus is on optimising personnel and organisational structures in order to position the Europa-Park Resort for a sustainable future.
I want to help create a culture where people feel valued, can develop and work together towards a successful future.
Professional experience & qualifications
Alexia Mack was born in 2000 to Jürgen and Mauritia Mack and grew up with her brother Frederik in Rust. With a clear desire to join the family business, she decided to study Business Psychology in Heidelberg and Hamburg, graduating with a Master's degree. She gained international experience in HR and organisational development and trained as a systemic coach to support change processes.
The combination of family roots, professional qualifications and personal commitment created the ideal conditions for Alexia to join the family business.
A new generation takes responsibility
With Alexia Mack joining the family business, the circle will be complete - all of Roland and Jürgen Mack's children will hold positions of responsibility at the Europa-Park Resort. The family charter also paves the way for a successful and sustainable transition to the eighth generation and the long-term future of the company.
With her in-depth knowledge of business psychology, Alexia Mack will increase the effectiveness of the human resources, leadership and organisational development departments by focusing on employee satisfaction, motivation and loyalty.
Alexia Mack: Shaping the future with psychological sensitivity
Latest press releases about Alexia Mack
Alpine Express ‘Enzian’ and ‘Tirol Log Flume’ return, while the ‘Yomi Adventure Trail’ awaits explorers
With the Alpine Express ‘Enzian’ and the ‘Tirol Log Flume’, two traditional classics return to the Austrian themed area with a brand new splendour. The charming family rollercoaster and the refreshing log boat ride wind through the impressive ‘Magical Valley of Diamonds’ and bring fun for all ages. The ‘Yomi Adventure Trail’ is completely new, an adventurous high-altitude trail with suspension bridges, plenty of climbing elements and two slides that take guests up the rocks that reach up to twelve metres in height to the ‘Gemstone Grotto’. ‘Alpenexpress Coastiality’ also has a new VR adventure waiting for you.
May 14, 2024
More than 300 international participants at the fifth AUREA Award in Europa-Park
The Europa-Park Resort once again served as the meeting place for innovative entrepreneurs, experts and visionaries from all over the world. On 1st December 2022, the best products for immersive tech and entertainment developments in VR, AR, XR and MR were honoured at the fifth AUREA Awards. The award ceremony took place as part of the industry conference NTR - The Metaverse Summit, in cooperation with the Bundesverband Digitale Wirtschaft (BVDW) e.V. and MACK NeXT, which saw the international participants meeting in Rust from 1st to 2nd December.
December 2, 2022