Press releases
The AUREA Award in Europa-Park
At the invitation of Michael Mack and MACK One, innovative entrepreneurs, experts and visionaries from all over the world met at the Europa-Park Resort once again. On 18. January 2024, the AUREA Award honoured the best products in immersive tech and entertainment developments in VR, AR, XR and MR for its sixth ceremony. Companies from Germany, the USA, Sweden and Switzerland were delighted to receive an award, with the highlight of the evening being the appearance of Mate Rimac, one of the greatest Croatian inventors and entrepreneurs of today.
January 19, 2024
More than 300 international participants at the fifth AUREA Award in Europa-Park
The Europa-Park Resort once again served as the meeting place for innovative entrepreneurs, experts and visionaries from all over the world. On 1st December 2022, the best products for immersive tech and entertainment developments in VR, AR, XR and MR were honoured at the fifth AUREA Awards. The award ceremony took place as part of the industry conference NTR - The Metaverse Summit, in cooperation with the Bundesverband Digitale Wirtschaft (BVDW) e.V. and MACK NeXT, which saw the international participants meeting in Rust from 1st to 2nd December.
December 2, 2022
AUREA Award 2022 goes to the USA, Canada and Germany
On 21st and 22nd January 2022, it was once again time for visionaries, developers and experts from all over the world to come together in the digital space for the fourth AUREA Award. True to style, it was possible to follow the event not only as a video conference, but also in virtual reality, as the participants were able to immerse themselves in the events with the help of state-of-the-art technology. The highlight of the event, initiated by Michael Mack and MackNeXT, was the awarding of the best ideas in the fields of virtual, augmented and extended reality (VR, AR and XR) by a top-class expert jury. The AUREA Young Talent Award was awarded for a thesis from the Baden-Württemberg Film Academy.
January 24, 2022
